Webinars

Adobe Connect webinars are interactive online events designed to engage participants through various features. They are ideal for marketing, training, educational seminars, and large presentations, providing tools for continuous delivery and audience interaction.

Best practices for Interactive webinars

• Pre-event preparation: Start by creating a sample Interactive Webinar to clone for future use and reuse Adobe Connect rooms for the same content
• Scheduling and team roles: Schedule at least 30 minutes of preparation time before the webinar and assign team members roles as co-hosts and presenters to facilitate early access to the room.
• Promoting your event: Set up a registration form and landing page in Marketo, keep the form simple, and reuse it across webinars. Send targeted emails, use various promotional channels, and send reminder emails to registered invitees.
• Designing the webinar room: Create layouts for different stages of the webinar, such as a lobby, agenda, speaker introductions, and Q&A. Plan for interactive elements like polls, Q&A, and chat to increase engagement.
• Managing large audiences: Assign co-hosts to manage the Q&A pod for large turnouts and consider using a moderated chat to maintain control. Use a Share pod to upload content and reduce internet bandwidth usage.
• Enhancing participant experience: Use a Files pod to share downloadable content, a Web Links pod to share URLs, and set a room background with your brand logo. Enable recording reminders and set up a Host and Presenter area for backstage collaboration.
• Privacy settings: To maintain participant confidentiality, adjust settings for the Activity Ticker, Q&A Pod, Chat Panel, Private Chat, and Attendee Pod.
• Delivery preparation: Conduct dry runs to test the audio-video setup, have hosts and presenters arrive early, and decide on Q&A and Chat pod moderators. Ensure screen-sharing programs are ready in advance, and switch to the lobby layout 15 minutes before the start.
• During the webinar: Coordinate privately using the Host and Presenter Area, make last-minute changes with Prepare Mode, and use the Engagement Dashboard to monitor participant interest and engagement.
• Post-delivery actions: Validate the recording, plan campaigns based on engagement, track activities of No-Shows, and use the dashboard to analyze webinar performance for future improvements.