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What is Augmented Reality

Get started with understanding what Augmented Reality (AR) is and what you should know to begin creating immersive AR experiences using Adobe Aero.

What is Augmented Reality (AR)?

Decorative image to show AR

Augmented reality is an immersive experience in which we can see, hear, and feel digital content that is overlaid on to our physical world. AR is pushing the boundaries of reality and making it more intuitive, immersive, and interactive for all of us.

Augmented reality is a reality now!

Image representing AR's applications in the industry

AR is being used today in gaming, manufacturing, services, retail, education, healthcare, and so on. AR can been used to enhance the way consumers experience products. It can also be used to improve the productivity and precision of work being done. Real world use cases are many! 

There is no limit to creativity and storytelling. How would you want to augment reality is up to your own imagination and needs.

AR and Adobe Aero

Image to depict Adobe Aero in Augmented Reality space

Adobe Aero makes it easy for designers to build AR experiences without the need to code. All you have to do is import your 2D and 3D digital assets into Adobe Aero, place them in physical space and add interactivity. Adobe Aero makes AR creation fluid and intuitive. Read What is Adobe Aero to know more.

New to creating AR-ready digital assets?

We have got you covered!

To know more about the common terminologies in AR, see Common AR terminologies. You can also refer to Key 3D modeling concepts and how to use gestures in Adobe Aero.

Have a question or an idea?

If you have a question to ask or an idea to share, come and participate in Adobe Aero Community

Don’t forget to showcase your work on Behance and seek inspiration from others' work as well.

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Adobe MAX 2024

Adobe MAX
The Creativity Conference

Oct 14–16 Miami Beach and online

Adobe MAX

The Creativity Conference

Oct 14–16 Miami Beach and online